Archive for the 'AdSense' Category

How to Make Money with Google Adsense

Wednesday, September 13th, 2006

Google is a big name on the Internet these days and if you have a website of any sort you can make money with their help. You don’t have to have the top ranked website on the Internet; you don’t have to concern yourself with search engine optimization, you simply have to have a website on which you wouldn’t mind placing a few small advertisements. Making money with Google Adsense is so simple that the opportunity is hard to pass up! Any type of website will work well with the Google Adsense program, which makes it all the more attractive.

While most of us know Google to be the biggest search engine on the Internet, the company actually makes most of its money and is known to others for its Adwords program. This program allows website owners to advertise on Google’s search result pages. The Adsense program basically is the other side of the Adwords program and allows Google to advertise on your website and they pay you a portion of their revenue in return. Google is all about making money, and because they have so many companies willing to pay them for advertising space, they don’t mind sharing a bit of it with you for the extra space on the Internet!

Adsense is a good idea because it’s easy, requires very little of you, and will at least pay for your site each year. In fact, some people start using Adsense to cover their website expenses and find that they can earn a lot more, depending on their website and the traffic that they receive. Others just want to supplement what they are already making online, and this is also possible with Google Adsense. With just one website you can begin earning money tomorrow with Google Adsense.

The way this works is that every time a visitor on your website clicks on the advertisement, the company being advertised has to pay Google. This may be just 25 cents per click but over the course of a week, a month, or a year this nominal amount can really add up. While you will not see the 25 cents for each click, you may see a few cents of that. It doesn’t seem like much, but when there are Google Adsense advertisements on all of your web pages the change can really add up fast. In fact, the program is so popular and lucrative that many people add pages to their existing websites just so that they can take on more Google Adsense advertisements.

What’s great about the program is that you won’t just have any old advertisement on your website. Google is very smart and knows that every website has a target audience, so the advertisements are relevant to the information, topic, service, or product that you offer on your website. This not only makes the advertisement seem as though it is not out of place, but also increases the likelihood that your visitors will click on it, earning both you and Google a few pennies with each click.

Google Adsense is a great program, but one tip is not to expect to become a millionaire with it. Many people boast how much money they make through the Adsense program and while you can earn a relatively good amount for a free program it is not likely that you will be able to quit your job at the end of the month! Another tip is to really think about how many pages you are willing to advertise on and how much space you can dedicate to Google advertisements. While the program is worth your time and space, many Internet users are wise to the program and feel as though web space could be used for more information, products, and services and don’t like the idea that you want them to click on advertisements that will pay you. Granted, most web surfers will not avoid a website just because it has Google advertisements, but it’s important not to take away from the user experience of your website to provide this advertising opportunity.

Google Adsense has had a bit of negative feedback, but with so many people using the program it comes as no surprise that some people are unhappy with it! Many people complain that their website features public service advertisements for extended periods of time, which do not pay. It is generally understood that if Google cannot determine what sort of advertisement to place on your webpage that they may place a public service announcement in place of a paid advertisement. The problem is that many website owners report that there will be a relevant ad and then all of a sudden it will be an unpaid advertisement. You could see how this would be very irritating, but for a free service you have to be willing to be a little bit flexible.

Overall Google Adsense is a very good program. Obviously, the more traffic you get to your website the more money you can make with the program. If you can take some time to work with Google and let them know what your website is all about you will find that your website has very relevant advertisements placed on it. Like all programs, Google Adsense has issues from time to time, but for the small investment in the way of space it is generally a great program to be involved with!

Enzo Chiu
Freelance Programmer & Web Developer
http://www.MakeMoneyAtHome-Idea.com
 

7 Myths and Facts About Google SERPs.

Wednesday, September 13th, 2006

 

  1. Myth: High Page Rank = high traffic.

    Fact: Big mistake. Page Rank only shows the popularity level of a website and has no connection with traffic. In fact, many websites with low Page Rank even have high traffic.

  2. Myth: Once your website is listed in a “link farm”, Google will penalize it.

    Fact: Nonsense. Everyone is able to submit your website to a “link farm”; so what if it’s one of your competitors who did it to ruin your reputation? Google will not be that stupid.

  3. Myth: Once your website is penalized and removed from Google Search Engine Result Pages (SERPs), there will be no chance to resubmit it again.

    Fact: Big Mistake. If you suspect you get penalized, you better confirm it to Google and ask what the problem is. You are welcome to resubmit it as long as the problem has been fixed. Two problems that usually caused it are: you use black hat techniques to promote your website (cloaking, creating hidden link, creating doorway pages, etc) or you are being caught by big daddy algorithm (you create an exact copy of another website/ duplicate content).

  4. Myth: Google Sitemaps will increase your Page Rank.

    Fact: Big Mistake. Google Sitemaps is just used as an additional tool to index your webpages; so don’t expect more.

  5. Myth: Google will ban your website if you use free articles in it, because it contains duplicate contents.

    Fact: It depends on the number of free articles you used. There are many people say that free article is the same as duplicate content, and Google will definitely ban it. But imagine; if they really do it, how many news websites (which usually take their news from CNN and Reuters) that are being banned by Google? Using free articles as your contents is fine as long as you do not cross the border. I suggest free articles are not more than 30%-40% of your total contents.

  6. Myth: Reciprocal Link is dead, and now it’s time for one way link.

    Fact: This fact is still in debate since Google never gave a confirmation about it. But there is something in their help center that perhaps can answer this question:“Keep in mind that our algorithms can distinguish natural links from unnatural links. Natural links to your site develop as part of the dynamic nature of the web when other sites find your content valuable and think it would be helpful for their visitors. Unnatural links to your site are placed there specifically to make your site look more popular to search engines.” (taken from Google Adsense Help Center )

  7. Myth: Participating in Google Adsense and Google Adwords will definitely raise your Page Rank and your position in Google SERPs.

    Fact: Don’t you ever think about it. If you hope that Google will automatically raise your Page Rank and your position in their SERPs since you are joining Adsense and Adwords, then you make a big mistake. Google has confirmed it in their help center: “;Google’s advertising programs are independent of our search result…. Participation in an advertising program doesn’t positively or negatively affect inclusion or ranking in the Google search results. Inclusion and ranking are free services; we don’t accept payment to expedite inclusion or improve a site’s ranking for particular keywords.”
    Enzo Chiu
    Freelance Programmer & Web Developer
    http://www.MakeMoneyAtHome-Idea.comom

9 Myths and Facts about Google Adsense

Wednesday, September 13th, 2006

  1. Myth: Since wide ads (336×280, 300×250 and 250×250) are effective in many websites, it must also be doing the same thing in my website.

    Fact: Not really. Every website has its own characteristics; you cannot just follow what people said and then hope that your CTR will drastically increase. Try to do your own experiments with various ads and placements. Perhaps ads unit that are not effective in another website are your most profitable ads.

  2. Myth: It’s profitable to develop website that’s targeting high paying keywords.

    Fact: Perhaps, if you really are a Search Engine Optimization expert. It is correct that when these high paying keywords are clicked, you will get a huge amount of money. But do you realize how many people out there who also think the same thing? I’m sure there are hundreds of thousands; and you will face bloody competition to reach the top position in SERPS (Search Engine Result Pages). Without top position in SERPS, there will be no visitor; without visitor, there will be no one who clicks on your ads. I have another suggestion for this approach, read it in How to Increase Your Google Adsense CTR.

  3. Myth: High Traffic + High CTR = High Income.

    Fact: It is a perfect equation if only there is no smart pricing. High income depends of several factors, such as smart pricing and what type of website you run. Some types of websites (such as forum) have high traffic but they do not generate many incomes from Google Adsense. Smart pricing also affects it. I have seen many websites with high traffic, high CTR, but totally low income.

  4. Myth: Be careful if your traffic suddenly increases (perhaps because a popular website features one of your articles), Google might think you are doing spamming.

    Fact: Nonsense. Google is able to detect your visitors from their IP addresses (if you are not net savvy, just imagine IP address as your phone number; every time you make a phone call, it will be recorded on your phone company). If you’re doing spamming, there is big possibility that all these IP addresses will be exactly the same. Beside that, Google is able to detect who your referrer is (where your visitors know your website from). If they find out that a popular blog/website is linking to your website, they will surely understand. So, don’t worry about this.

  5. Myth: If Google suddenly bans your Adsense account, there is no chance you will be able to defend yourself.

    Fact: Some people agree with this, but some other give contradictory facts. Many webmasters complained that Google never gave them warnings and suddenly terminated their accounts. In fact, Google even didn’t give them any explanations what their fault was. Strangely, some other webmasters gave contradictory facts. Firstly, Google always gives two warnings before they finally close an Adsense account. Secondly, if you can prove that you never break Google Adsense TOS (Terms of Service) such as doing click fraud, then they will reactivate your account.

  6. Myth: Google Adsense will make you millionaire within a couple of months.

    Fact: Wake up! It’s not time for daydreaming! You must treat Google Adsense as a real business. And just like another real business, it takes times and efforts to be successful. Darren Rowse from Problogger shares how long he took to get six figures check from Google Adsense in here

  7. Myth: Repeating visitors will stabilize your Google Adsense incomes.

    Fact:
    Big mistake. In fact, repeating visitors even easily suffer ads-blindness. Since they regularly visit your website, they know where exactly you put your ads (except you rotate those ads everyday), and will avoid them. Getting new visitors everyday is more effective for your Google Adsense incomes.

  8. Myth: The only way to monetize your Google Adsense account is by placing their ads in every website/ blog you owned.

    Fact: Fortunately, no! There are many ways to use your Google Adsense ID (known as “Publisher ID”) now. One of them is by using it for “revenue sharing”. What is that? There are some forums that ask you to enter your Publisher ID when you register in their websites. They will use this ID to generate Google Adsense ads that will be displayed in every thread you participate in. If these ads are clicked, they will split the income: 50% for you, 50% for them. One of the forum that provide this facility is http://forums.digitalpoint.com

  9. Myth: People who got tens (or even hundreds) of thousands dollars from Google Adsense must own a single website that is visited by millions of visitors a day.

    Fact: Not all of them. In fact, many of them even admitted that they got those checks by developing many small websites. For them, it is easier to generate $40,000 from 40 small websites than generate $40,000 from a single website.
     

  10. Enzo Chiu
    Freelance Programmer & Web Developer
    http://www.MakeMoneyAtHome-Idea.com

9 Google Adsense Placement Recipes

Wednesday, September 13th, 2006

  1. ABOVE THE FOLD, BELOW THE TITLE
    Ingredients:

    • 1 Medium Rectangle (300 x 250) Text Ads or 1 Square (250 x 250) Text Ads or 1 Large Rectangle (336 x 280) Text Ads or Banner (468 x 60) Text Ads

    How:

    • Place one of the above Google Adsense Ads at the beginning of your article, just right below the title.

     

  2. AT THE END OF AN ARTICLE
    Ingredients:

    • 1 Medium Rectangle (300 x 250) Text Ads or 1 Square (250 x 250) Text Ads or 1 Large Rectangle (336 x 280) Text Ads or Banner (468 x 60) Text Ads

    How:

    • Place one of the above Google Adsense Ads at the end of your article.

      

  3. NEXT TO AN IMAGE
    Ingredients:

    • 1 Medium Rectangle (300 x 250) Text Ads or 1 Square (250 x 250) Text Ads or 1 Large Rectangle (336 x 280) Text Ads,
    • 1 image (width 190 px, height 280 px) or 4 images (width 60 px, height 60 px)

    How:

    • First Approach
       

      • Create a table (width = 550), and divide it into two columns.
      • Place Google Adsense Text Ads into the left column.
      • Place your 190 x 280 image into the right column.

       

    • Second Approach
       

      • Create a table (width = 550), and divide it into two columns.
      • Divide the left column into four rows, and place each of your 60 x 60 images into each row.
      • Place Google Adsense Text Ads into the right column.


    Caution!
    You must place a border or a line between your images and your Ads, so it doesn’t violate Google Adsense TOS (Terms of Service).
     
     

  4. BLENDED IN ARTICLE
    Ingredients:

    • 1 Medium Rectangle (300 x 250) Text Ads or 1 Square (250 x 250) Text Ads or 1 Large Rectangle (336 x 280) Text Ads

    How:

    • Place one of the above Google Adsense Ads into your article body, so it perfectly blends in. You can use this code for that purpose:
       
    • You may choose to make it left or right justified. According to Google Adsense Heat Map, left justified tends to bring the best CTR. But some webmasters said right justified is also working very well.

     

  5. RIGHT JUSTIFIED
    Ingredients:

    • 1 Skyscraper (120 x 600) Text Ads or 1 Wide Skyscraper (160 x 600) Text Ads or 1 Vertical Banner (120 x 240) Text Ads

    How:

    • Divide your webpage into two or three columns (left, middle and right).
    • Place one of the above Google Adsense Ads into the left or the right section.

      

  6. RIGHT BELOW IMAGES
    Ingredients:

    • 4 images (width 165 px, height 60 px),
    • 1 Leaderboard (728 x 90) Text Ads

    How:

    • Create a table (width = 728) with 2 rows.
    • Divide the first row into 4 columns and place each of the images in each column.
    • Place the leaderboard text ads in the second row.
    • Place this table below your header.


    Caution!
    You must place a border or a line between your images and your Ads, so it doesn’t violate Google Adsense TOS (Terms of Service).
     
     

  7. BELOW THE HEADER
    Ingredients:

    • 1 Link Units (468 x 15) or 1 Link Units (728 x 15)

    How:

    • Place one of the above Google Adsense Link Units right below your header and match its color with your website theme.

     

  8. BLENDED IN NAVIGATIONAL LINKS
    Ingredients:

    • 1 Link Units (468 x 15) or 1 Link Units (728 x 15)

    How:

    • Place one of the above Google Adsense Link Units right below your header.
    • Place your navigational links below or above that Link Units and set their fonts to “Verdana, Arial, Helvetica, sans-serif” 11 px.

     

  9. CAMOUFLAGED AS NAVIGATIONAL LINKS
    Ingredients:

    • 1 Link Units (468 x 15) or
    • 1 Link Units (728 x 15)

    How:

    • Place one of the above Google Adsense Link Units right below your header and make it looks like your navigational links.


Enzo Chiu
Freelance Programmer & Web Developer
http://www.MakeMoneyAtHome-Idea.com